Design Psychology

DESIGN PSYCHOLOGY

I have found over the years that one of the most over looked aspects of interior design is how it effects your daily life. Learn how design can influence your happiness, efficiency and health and how it

will increase your joy, productivity, and well being, not to mention increase sales.

OFFICE DECOR BREAKS DOWN BUSINESS BARRIERS :

BY RIDDHI TRIVEDI-ST CLAIR OF THE ST LOUIS POST DISPATCH

Functional doesn’t cut it anymore. Space must enhance employee recruitment and satisfaction. It also must help attract new clients. Retailers long ago adopted the concept. If you walk into Kayak’s or Starbucks you may just be buying a cup of coffee… but it is a completely different experience in each place. Companies now are taking the same approach, using their corporate offices to distinguish themselves

ROOM COLOR AND HOW IT AFFECTS YOUR MOOD

While most of us may not spend a lot of time thinking about color, it affects every day of our lives. Color can influence our mood and our thoughts. Color affects people in many ways, depending upon one’s age, gender, and or local climate. Certain colors or groups of colors tend to get a similar reaction from most people- the overall difference being in the shade or tones used. So it is important to choose wisely.

When selecting color for a room, keep in mind that each color has a psychological value. Colors can make you feel anything from tranquil to rage. Understand that colors behave in three basic ways: active, passive, and neutral, and you can easily match every room’s colors to your personal desires and taste and to the room’s purpose. Light colors

are expansive and airy, they make rooms seem larger and brighter. Dark colors are more sophisticated and warm; they give large rooms a more intimate appearance.

BACKGROUND AND THEORY OF COLOR AND ALTERNATIVE MEDICINE

by Natural Standard and the faculty of the Harvard Medical School

This article can be found in full at www.intelihealth.com

Color therapy uses colors for their proposed healing abilities in treating emotional anger disturbances. Changing the colors of clothes, home or office decor,or

visualizing different colors may be recommended.

Color therapy is based on the premise that different colors evoke different responses in people. For example, some colors re considered to be stimulating, whereas others may be soothing.
RED Raises a room’s energy level. It’s a good choice when you want to stir up excitement, particularly at night. In the living room or dining room, red draws people together and stimulates conversation. In an entryway, it creates a strong first impression. Red has been shown to raise blood pressure, speed respiration and heart rate. It is usually considered too stimulating for bedrooms. Red, the most intense, pumps the adrenaline like no other hue.

YELLOW

Captures the joy of sunshine and communicates happiness. It’s perfect for kitchens, dining rooms and bathrooms, where happy color is energizing and uplifting. In halls, entries, and small spaces, yellow can feel expansive and welcoming. Although yellow is a cheery color it is not a good choice in main color schemes of a room. People are more likely to loose there temper in a yellow room. Babies also seem to cry more in a yellow room. This color tends to create feeling in frustration and anger in people. This color is the most fatiguing on the eyes.

BLUE
Brings down blood pressure and slows respiration and heart rate. That’s why its considered calming, relaxing, and serene, and is often recommended for bedrooms and bathrooms. Be careful however: a pastel blue that looks pretty on the paint chip can come across as unpleasantly chilly when it is on the walls and furnishings, especially in a room that receives little natural light. If you opt for a light blue as the primary color in a room, balance it with warm hues and furnishings.

GREEN
Is considered the most restful color to the eye. Combining the refreshing quality of blue and the cheerfulness of yellow, green is suited to almost any room in the house. It encourages unwinding but has enough warmth to promote comfort and togetherness. It is believed to relieve stress by helping people to relax.

PURPLE
In its darkest values (eggplant for and example) is rich, dramatic, and sophisticated. It’s associated with luxury as well as creativity, and as a accent or secondary color it gives a scheme depth. Lighter versions of purple, such as lavender and lilac, bring restful quality to bedrooms as blue does without taking the risk of feeling chilly.

ORANGE
Evokes excitement, enthusiasm and is and energetic color. While not a good idea for a living room or for bedrooms this color is great for an exercise room. It will bring all emotions out that you need when jumping into your fitness routine. In ancient cultures orange was used to heal the lungs and increase energy levels.

NEUTRALS

Black, gray, white and brown are basic to the decorator’s tool kit. All neutral schemes fall in and out of fashion, but their virtue lies in their flexibility: Add color to liven things up: subtract it to calm things down.

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